Director of Sales & Marketing
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The Luke Hotel is seeking a Director of Sales & Marketing to lead commercial strategy for a 182-bed independent hotel in Nairobi. The role manages sales, marketing, events, and revenue functions and reports to the General Manager.
- Lead sales, marketing, events, and revenue strategy for a 182-bed hotel.
- Manage corporate, conference, banquet, leisure, travel trade, and group sales.
- Reports to the General Manager and leads the commercial team.
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The Luke Hotel is seeking a Director of Sales & Marketing to lead commercial strategy for a 182-bed independent hotel in Nairobi. The role manages sales, marketing, events, and revenue functions and reports to the General Manager.
- Lead sales, marketing, events, and revenue strategy for a 182-bed hotel.
- Manage corporate, conference, banquet, leisure, travel trade, and group sales.
- Reports to the General Manager and leads the commercial team.
- Full-time role with working hours from 8 to 5.
- Salary target of KSh 180,000 per month.
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Source salary availableThe source lists KSh 150,000 - 200,000; target salary KES 180,000 per month. Confirm the final pay, benefits, contract terms and allowances directly with the employer before accepting an offer.
Can you qualify for this role?
- Required5+ years of relevant experienceThe job post includes a minimum experience signal.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, hospitality, restauranteThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in NairobiThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Director of Sales & Marketing evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to The Luke Hotel and the role in Nairobi.
- Add concrete examples related to sales, hospitality, restaurante, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from BrighterMonday Kenya; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
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- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
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Interview preparation
- What experience makes you a strong fit for this Director of Sales & Marketing role in sales, hospitality?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Nairobi under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research The Luke Hotel before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
T
DIRECTOR OF SALES & MARKETING
The Luke Hotel
Sales
2 months ago
Easy apply
Nairobi
Full Time
Hospitality & Hotel
KSh
150,000 - 200,000
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Job summary
Leads the hotel’s commercial sales and marketing strategy, driving room, conference, banquet, corporate and leisure revenue while building market visibility and managing the sales, events, marketing and revenue functions.
Min Qualification:
Bachelors
Experience Level:
Mid level
Experience Length:
5 years
Language Requirement:
English
Work Type:
Full Time
Working Hours:
8 to 5
Applicant Location:
Kenya
Job descriptions & requirements
182-Bed Independent Mid-Scale (3-Star) Hotel
Department
Sales, Marketing & Events
Reports To
General Manager
Experience Target
5–8 years
Salary Target
KES 180,000 per month
Employment Level
Leadership / HOD
Job Purpose
Leads the
hotel’s commercial sales and marketing strategy, driving room, conference,
banquet, corporate and leisure revenue while building market visibility and
managing the sales, events, marketing and revenue functions.
KEY RESPONSIBILITIES
- ·
- Develop and execute the annual
- sales and marketing plan aligned with hotel revenue and occupancy targets.
- ·
- Lead corporate, conference,
- events, leisure, travel trade and group-sales strategies.
- ·
- Direct Conference & Events
- Sales Managers, Corporate/Leisure Sales Executives, Marketing/PR Executive and
- Revenue Manager.
- ·
- Build and manage key corporate
- accounts, agencies, conference organisers and strategic partnerships.
- ·
- Drive utilisation and revenue
- from the hotel’s 16 conference/banquet halls through proactive pipeline
- development.
- ·
- Set sales targets, account
- plans, activity standards and conversion expectations for the commercial team.
- ·
- Work with the Revenue Manager
- and Front Office on pricing, demand forecasts, room inventory and
- market-segment strategy.
- ·
- Coordinate with F&B and
- Operations on conference packages, banquet pricing, event execution and client
- requirements.
- ·
- Oversee brand positioning,
- digital marketing, social media, PR, promotions and marketing collateral.
- ·
- Monitor competitor activity,
- market trends, lead sources, conversion, production by account and campaign
- performance.
- ·
- Prepare sales forecasts,
- budgets, monthly commercial reports and revenue-action plans.
- ·
- Ensure accurate contracts,
- credit terms, client handovers and follow-up on receivables in coordination
- with Finance.
- MINIMUM REQUIREMENTS
- ·
- Bachelor’s degree in Sales,
- Marketing, Hospitality, Business Administration or related field.
- ·
- 5–8 years of hotel
- sales/marketing experience with meaningful management responsibility.
- ·
- Demonstrated success in corporate
- sales, conferences/events, account management and revenue growth.
- ·
- Strong commercial negotiation,
- presentation, networking, forecasting and team-leadership skills.
- ·
- Knowledge of hotel revenue
- management, digital marketing, CRM/sales systems and market segmentation.
- ·
- Experience in a
- conference-heavy/full-service hotel environment is strongly preferred.
- KEY PERFORMANCE
- INDICATORS
- ·
- Room and conference revenue vs
- target
- ·
- Sales pipeline and conversion
- rate
- ·
- Corporate/account production
- ·
- Conference hall utilisation
- ·
- Market-segment and occupancy
- growth
- ·
- Marketing campaign ROI and lead
- gen
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