Social Media & Digital Marketer
AI summary
Mbanyu Real Estate Limited is hiring a results-driven Social Media & Digital Marketer on a contract basis in Nairobi. The role involves daily posting, running paid campaigns, creating compelling content, and tracking performance to drive business growth in a fast-paced startup environment.
- Contract role based in Nairobi, Kenya
- Salary range KSh 15,000 - 30,000
- Diploma qualification required with 2 years experience
- Daily posting, paid campaigns, content creation, and performance tracking
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Source salary availableThe source lists KSh 15,000 - 30,000. Confirm the final pay, benefits, contract terms and allowances directly with the employer before accepting an offer.
Can you qualify for this role?
- Required2+ years of relevant experienceThe job post includes a minimum experience signal.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, finance, MarketingThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in Not specifiedThe vacancy is associated with this location.
- UnclearComfort with the Contract contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Social Media & Digital Marketer evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Mbanyu Real Estate Limited and the role in Not specified.
- Add concrete examples related to sales, finance, Marketing, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from BrighterMonday Kenya; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
Source and safety check
- BrighterMonday Kenya
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this Social Media & Digital Marketer role in sales, finance?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Not specified under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Mbanyu Real Estate Limited before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
Social Media & Digital Marketer
MBANYU REAL ESTATE LIMITED
Marketing & Communications
2 weeks ago
Easy apply
New
Kenya
Contract
Real Estate
KSh
15,000 - 30,000
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Job summary
Looking for a results-driven Social-Media & Digital Marketer to execute our digital marketing strategy. You will be posting daily, running paid campaigns, creating compelling content, and tracking performance. If you thrive in a fast-moving startup environment and know how to turn digital activity into real business growth, this role is for you.
Min Qualification:
Diploma
Experience
Level:
Mid level
Length:
2 years
Language Requirement:
English
Working Hours:
Contract - 8 to 5
Applicant
Location:
Nairobi, Kenya
Job descriptions &
running and optimising Google Ads and Meta (Facebook/Instagram) paid campaigns
• Proficiency in Canva for content creation; basic video editing skills for Reels and TikTok
• Working knowledge of Mailchimp or a similar email marketing tool
• Familiarity with Google Analytics, Google Search Console, and SEO fundamentals
• Strong written communication skills in English — you can write copy that converts
• Highly organised, self-driven, and comfortable working in a lean team with minimal hand-holding
• Genuine interest in the Kenyan real estate market is a strong advantage
Requires 2–4 years of digital marketing experience, ideally in startups or real estate. Proven success in growing social media, running Google/Meta ads, and executing SEO. Proficient in Canva, basic video editing (Reels/TikTok), and Mailchimp. Possesses strong conversion-copywriting skills, a self-driven attitude, and interest in Kenyan real estate.
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Requirements
Quick Breakdown
Type of word
: It is a contraction.
How it works
: The apostrophe replaces the missing letter "a".
Example
: "We're going to the beach" instead of "We are going to the beach".
Watch Out For Spelling
Do not confuse
we're
with
were
.
We're
= Present tense ("We're happy right now").
Were
= Past tense ("We were happy yesterday").
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“Were” Vs. “We’re”: We’re Here To Explain The Difference | Thesaurus.com
Apr 13, 2023 — The words *were* and *we're* are different in meaning and usage. *Were* is the past tense plural form of the verb *be*. *We're* is...
Cambridge Dictionary
WE'RE | English meaning - Cambridge Dictionary
Jul 15, 2026 — Meaning of we're in English. ... short form of we are: We're here, Diane. * We're going to China next month. * We're all very plea...
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Help me revise this without increasing word count
Please provide the text you would like me to revise!
Once you share it, I will rewrite it to improve its flow and clarity while keeping it at or below your original word count.
We're looking for a results-driven Social Media & Digital Marketer to run our digital marketing strategy. You will be posting daily, running paid campaigns, creating compelling content, and tracking performance. If you thrive in a fast-moving startup environment and know how to turn digital activity into real business growth, this role is for you.
Here are two stronger, revised versions of your job description paragraph. The original text has
54 words
. Both revisions improve flow and impact while reducing the overall word count.
Option 1: Punchy & Direct (44 Words)
We want a results-driven Social Media & Digital Marketer to lead our digital strategy. You will handle daily posting, paid campaigns, content creation, and analytics tracking. If you thrive in a fast-paced startup and can convert online activity into measurable business growth, apply today.
Option 2: Professional & Action-Oriented (45 Words)
Seeking a results-driven Social Media & Digital Marketer to drive our digital strategy. Key duties include daily posting, paid ads, content creation, and performance tracking. If you thrive in a fast-moving startup and turn digital engagement into real business growth, this role is for you.
Why these changes work:
Active Verbs
: Replaced passive structures like "looking for" and "will be posting" with stronger action words like "lead", "handle", and "drive".
Removed Redundancy
: Changed "digital marketing strategy" to just "digital strategy" since "Digital Marketer" is already in the same sentence.
Stronger Closings
: Swapped generic phrases with high-impact words like "measurable business growth" and "digital engagement".
Which
tone
do you prefer for this job posting, or do you need help revising the
next?
www3.emagine.org
Job Description Digital Marketing Executive Purpose Of
Jun 17, 2026 — Job. Description. Digital. Marketing. Executive Purpose Of. 8 3 . . . Building a Community and Fostering. Engagement: Explore stra...
Help me summarize the below
in 50 words - • 2–4 years of hands-on digital marketing experience, ideally in a startup, real estate, or e-commerce environment
• Proven track record managing social media accounts with demonstrable follower and engagement growth
• Practical
Responsibilities
- Manage and grow Mbanyu's presence across Facebook, Instagram, TikTok, and Twitter/X with a consistent daily posting schedule
- Post 2–3 property listings daily on the Facebook Page with compelling visuals, pricing, and location details
- Post in major Facebook property groups 3–4 times per week
- Produce a minimum of 3 short-form property tour videos per week for Instagram Reels and TikTok
- Maximise organic reach through relevant hashtags and local community targeting
- Set up, manage, and optimise Google Search Ads targeting high-intent property keywords (budget: KES 15,000–20,000/month)
- Run Meta (Facebook + Instagram) retargeting and lead generation campaigns (budget: KES 10,000–15,000/month)
- Monitor ad performance daily, report weekly, and continuously adjust targeting and creatives to improve cost-per-lead
- Use Facebook Lead Ads to grow the email and WhatsApp subscriber database
- Produce high-quality visual content using Canva — listing graphics, story templates, agent-branded posts, and campaign creatives
- Write 2 SEO-optimised blog articles per week targeting property search queries for Kenyan audiences
- Produce and send a bi-weekly email newsletter via Mailchimp featuring new listings, market insights, and tips for renters and buyers
- Build and manage the Mbanyu WhatsApp Broadcast List and official WhatsApp Channel
- Send weekly property highlights to subscribers and grow the database to 2,000+ contacts within 3 months
- Maintain and animate the agents-only WhatsApp community group
- Design co-branded Canva social media templates for agents to share their listings
- Send weekly listing performance reports to active agents
- Coordinate the monthly Top Agent of the Month recognition campaign
- Support the Agent Referral Programme — track recruits, coordinate incentives, and celebrate milestones
- Ensure all new listing pages have unique, optimised SEO titles and meta descriptions
- Create and maintain location landing pages for major areas (Westlands, Ruiru, Kitengela, Syokimau, etc.)
- Monitor Google Search Console and Google Analytics weekly
- Prepare weekly KPI reports covering traffic, social growth, ad performance, sign-ups, and listing growth