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Senior Marketing Operations Specialist

i Manage Limited Nairobi Full Time Posted 2026-09-09
CountyNairobiCityNairobiContractFull TimePosted2026-09-09Close dateNot specifiedExperience4 yearsSourceBrighterMonday KenyaSalaryKSh 90,000 - 105,000
marketing operationscampaign coordinationmarketing analyticsNairobifull timeseniorbanking finance insurancecontent coordinationMarTechdigital marketingcall_centerentregador
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AI summary

i Manage Limited is hiring a Senior Marketing Operations Specialist in Nairobi to coordinate multi-channel campaigns, marketing analytics, offline media, content coordination, compliance, and MarTech adoption. The role requires a Bachelor's degree, 4 years of experience, and English proficiency, with a salary of KSh 90,000–105,000.

  • Senior-level marketing operations role in Nairobi
  • Salary range KSh 90,000–105,000
  • Requires Bachelor's degree and 4 years experience
  • Covers digital, social, CRM, radio, TV, and referral channels
  • Includes analytics, reporting, and MarTech/AI adoption
  • Full-time role with standard 8 to 5 working hours

AI job guide

Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.

AI salary guide

Source salary available

The source lists KSh 90,000 - 105,000. Confirm the final pay, benefits, contract terms and allowances directly with the employer before accepting an offer.

Can you qualify for this role?

  • Required4+ years of relevant experienceThe job post includes a minimum experience signal.
  • RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
  • PreferredPractical evidence in call_center, entregador, financeThe tags and summary point to skills connected with this role.
  • RequiredAvailability to work in NairobiThe vacancy is associated with this location.
  • UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.

Documents to prepare

  • Likely requiredUpdated CV
  • Role specificCover letter or short employer message
  • OptionalProfessional references
  • Role specificAcademic or professional certificates
  • VerifyID or passport only after verifying the employer

Application tips for this job

  • Place your strongest Senior Marketing Operations Specialist evidence in the first half of your CV.
  • In your cover letter or employer message, connect your experience to i Manage Limited and the role in Nairobi.
  • Add concrete examples related to call_center, entregador, finance, ideally with measurable outcomes or clear responsibilities.
  • Follow the instructions from BrighterMonday Kenya; avoid sending documents to unofficial contacts or copied links.
  • Confirm the deadline, interview location and employer contact before sharing personal documents.

Source and safety check

  • BrighterMonday Kenya
  • Original source link available
  • Application method is clear
  • Deadline not specified
  • No major risk signal was detected in the captured text.

Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.

Interview preparation

  • What experience makes you a strong fit for this Senior Marketing Operations Specialist role in call_center, entregador?
  • How have you handled responsibilities similar to those in this job post?
  • Are you available to work in Nairobi under the listed contract or schedule?
  • Prepare examples with clear responsibilities, tools used and measurable outcomes.
  • Review the source and research i Manage Limited before the interview.

Ask what the first priorities will be in the role and how success will be measured.

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Original source description

  • Senior Marketing Operations Specialist
  • i Manage Limited
  • Marketing & Communications
  • Today
  • Easy apply
  • New
  • Nairobi
  • Full Time
  • Banking, Finance & Insurance
  • KSh
  • 90,000 - 105,000
  • Share link
  • Share on WhatsApp
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  • Job summary
  • The Senior Marketing Operations Specialist coordinates the execution and analysis of marketing activities across digital, social, content, SMS, push notifications, radio, television, and other approved channels.
  • Min Qualification:
  • Bachelors

Experience

  • Level:
  • Mid level
  • Length:
  • 4 years
  • Language Requirement:
  • English
  • Working Hours:
  • Full Time - 8 to 5
  • Applicant
  • Location:
  • Nairobi, Kenya
  • Job descriptions &

Requirements

  • 1. Cross-Channel Campaign
  • Coordination
  • ●
  • Coordinate campaigns across
  • digital, social, content, CRM, radio, television, and referral channels.
  • ●
  • Maintain the shared marketing
  • calendar, including offers, audiences, timing, deliverables, and owners.
  • ●
  • Prepare campaign briefs and
  • coordinate delivery with specialists and agencies.
  • ●
  • Ensure messaging and offers are
  • consistent across all channels.
  • ●
  • Track implementation,
  • deadlines, dependencies, and risks.
  • ●
  • Document campaign results and
  • lessons learned.
  • 2. Marketing Analytics and
  • Reporting
  • ●
  • Consolidate performance data
  • from digital, offline, social, CRM, and app channels.
  • ●
  • Track registrations,
  • applications, approvals, disbursements, conversions, and acquisition costs.
  • ●
  • Interpret attribution results
  • and highlight relevant limitations.
  • ●
  • Identify the channels and
  • campaigns driving customers and disbursed loans.
  • ●
  • Prepare weekly and monthly
  • reports for the CMO and COO/Director.
  • ●
  • Recommend corrective actions
  • for underperforming activities.
  • 3. Offline Media and Agency
  • Coordination
  • ●
  • Prepare briefs for radio,
  • television, production, and other media agencies.
  • ●
  • Coordinate schedules,
  • placements, materials, and delivery deadlines.
  • ●
  • Monitor performance by channel,
  • station, placement, and campaign period.
  • ●
  • Negotiate proposed placements
  • and rates within approved parameters.
  • ●
  • Compare agency proposals and
  • recommend
  • ●
  • Quality and usefulness of
  • market insights
  • ●
  • Reduction in manual reporting
  • and analysis
  • ●
  • Delivery of approved technology
  • and automation improvements
  • ●
  • Timely identification of
  • performance and reputation risks
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  • Important safety tips
  • Do not make any payment without confirming with the BrighterMonday Customer Support Team.
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Preferred Qualifications

  • options.
  • ●
  • Verify delivery and escalate
  • poor performance or service failures.
  • 4. Local Market and Customer
  • Insights
  • ●
  • Monitor competitors, customer
  • trends, media usage, and digital lending developments.
  • ●
  • Review app-store feedback,
  • social media sentiment, and customer comments.
  • ●
  • Coordinate customer surveys and
  • other approved research activities.
  • ●
  • Collect customer testimonials
  • and case studies with appropriate consent.
  • ●
  • Identify recurring customer
  • concerns and communication gaps.
  • ●
  • Provide regular market and
  • competitor updates to management.
  • 5. Marketing Content Coordination
  • ●
  • Coordinate banners, videos,
  • radio scripts, social posts, SMS, push notifications, and app content.
  • ●
  • Prepare clear briefs for
  • content specialists, agencies, and designers.
  • ●
  • Review materials for
  • consistency, accuracy, local relevance, and brand alignment.
  • ●
  • Ensure required approvals are
  • completed before publication.
  • ●
  • Maintain records of approved
  • materials and final campaign content.
  • ●
  • Coordinate content production
  • with campaign and media timelines.
  • 6. Marketing Compliance and
  • Approvals
  • ●
  • Coordinate campaign review with
  • Compliance, Legal, Risk, Product, and other stakeholders.
  • ●
  • Ensure offers, pricing, product
  • conditions, and claims are accurate.
  • ●
  • Check alignment with Company
  • policies, platform rules, and applicable requirements.
  • ●
  • Maintain evidence of approvals
  • and final campaign materials.
  • ●
  • Escalate regulatory,
  • reputational, customer-treatment, or platform-policy risks.
  • ●
  • Ensure expired or withdrawn
  • offers are removed promptly.
  • 7. MarTech, AdTech and AI Adoption
  • ●
  • Evaluate tools that improve
  • attribution, reporting, analysis, and campaign delivery.
  • ●
  • Support use of MMPs, GA4,
  • Firebase, AppFollow, ASO, and approved platforms.
  • ●
  • Identify practical uses of AI
  • and automation in marketing workflows.
  • ●
  • Coordinate testing and
  • implementation of approved tools.
  • ●
  • Document expected benefits,
  • risks, and implementation results.
  • ●
  • Monitor adoption and impact on
  • efficiency and decision-making.
  • 8. App Store, Ratings and
  • Reputation Support
  • ●
  • Monitor app-store ratings,
  • reviews, sentiment, and recurring concerns.
  • ●
  • Support approved
  • review-solicitation activities.
  • ●
  • Link rating trends with
  • product, campaign, service, and customer data.
  • ●
  • Coordinate responses with
  • Product, Operations, Customer Service, and Content.
  • ●
  • Escalate significant negative
  • trends or reputation risks.
  • ●
  • Track key issues and actions
  • taken.
  • 9. Marketing Operating Rhythm
  • ●
  • Prepare and maintain the weekly
  • marketing plan.
  • ●
  • Provide accurate updates for
  • regular marketing and business meetings.
  • ●
  • Keep shared communication
  • channels updated with campaign status.
  • ●
  • Track agreed actions, owners,
  • and deadlines.
  • ●
  • Coordinate inputs from
  • specialists, agencies, Data, Risk, and Product.
  • ●
  • Escalate delayed decisions,
  • conflicting priorities, and material risks.
  • Key Performance Indicators
  • ●
  • Percentage of campaigns
  • launched on schedule
  • ●
  • Accuracy and timeliness of
  • marketing reports
  • ●
  • Registration, application, and
  • disbursement performance
  • ●
  • Customer acquisition cost and
  • campaign efficiency
  • ●
  • Offline media performance
  • against plan
  • ●
  • Compliance with campaign
  • approval
Source and provenanceSource: BrighterMonday Kenya. Last checked: 2026-09-11.Kazi Connect is a job discovery service, not the employer. Always confirm the vacancy at the original source.Summaries may be AI-assisted. Report inaccurate content.
Never pay to apply. Always confirm the original source and watch for payment requests, sensitive document requests, or unrealistic promises.