Marketing Coordinator
AI summary
Tropical Heat Group, a leading East African manufacturer of snacks, spices, and culinary products, is hiring a Marketing Coordinator in Kiambu, Kenya. The role involves executing ATL and BTL marketing initiatives, managing outdoor and vehicle branding, coordinating trade activations, product launches, events, and CSR efforts. Salary ranges from KSh 50,000 to KSh 100,000 per month for a full-time, onsite position.
- Full-time onsite role based in Kiambu, Kenya
- Salary range of KSh 50,000 to KSh 100,000 per month
- Requires 2-4 years of marketing or trade marketing experience
- Focus on ATL, BTL, trade marketing, events, and CSR coordination
- Bachelor's degree in Marketing, Business Administration, or related field required
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Source salary availableThe source lists KSh 50,000 - KSh 100,000/month. Confirm the final pay, benefits, contract terms and allowances directly with the employer before accepting an offer.
Can you qualify for this role?
- Required2+ years of relevant experienceThe job post includes a minimum experience signal.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, factory, internshipThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in Not specifiedThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Marketing Coordinator evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Tropical Heat Group and the role in Not specified.
- Add concrete examples related to sales, factory, internship, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from MyJobMag Kenya; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
Source and safety check
- MyJobMag Kenya
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this Marketing Coordinator role in sales, factory?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Not specified under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Tropical Heat Group before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
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- contact us
- Tropical Heat was established in 1973 as a small ethnic snack cottage industry. Today, we are one of the leading manufacturers of spices and snacks in the East African region and our brand Tropical Heat is a household name in Kenya.
- With our very strong and expert technical team, we manufacture a vast range of spices and snacks. The spices include pure sp...
- Read more about this company
- Marketing Coordinator
- Job Type
- Full Time
- ,
- Onsite
- Qualification
- BA/BSc/HND
Experience
2 - 4 years
Location
Kiambu
Job Field
Marketing and Communication
Salary Range
KSh 50,000 - KSh 100,000/month
Tropical Heat Group is one of East Africa's leading manufacturers of snacks, spices, seasonings, and culinary products. With a strong presence across local and international markets, we are committed to delivering high-quality products through operational excellence, innovation, and a resilient supply chain.
We are seeking a highly organized and experienced Marketing Coordinator to drive brand visibility and consumer engagement by executing ATL and BTL marketing initiatives. This role manages outdoor and vehicle branding, coordinates trade activations, product launches, and events, while overseeing CSR efforts, marketing procurement, and resources to ensure a cohesive and impactful brand presence.
Key
in marketing, trade marketing, or a related role.
Strong understanding of FMCG market dynamics, including MT (Modern Trade), GT (General Trade), and HORECA channels.
Proficiency in budget management and marketing procurement processes.
Excellent project management, communication, and organizational skills.
Ability to travel for field visits and work flexible hours.
Strong computer literacy, particularly in MS Office and Google Workspace tools.
Personal Attributes
Integrity & Care:
Operate with high integrity, transparency, and genuine care in all professional and vendor interactions.
Enthusiasm & Ownership:
Bring energy, high motivation, and complete ownership to executing marketing initiatives and field campaigns.
Attention to Detail:
Demonstrate meticulous attention to detail in brand auditing, contract management, layout reviews, and financial reconciliation.
Collaboration & Relationship Management:
Work effectively across cross-functional teams (Sales, Finance, External Partners) and build strong external relationships.
Effective Communication:
Ability to clearly present marketing strategies, articulate brand objectives, and maintain proactive professional correspondence.
Check how your CV aligns with this job
Method of Application
Interested and qualified? Go to
Tropical Heat on snapstartalent.com
to apply
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Download in different templates.
Responsibilities
- ATL & Brand Visibility:
- Manage ATL assets, supplier contracts, and budgets, ensuring high ROI and accurate financial reconciliation.
- Oversee outdoor advertising (pylons, signage) and vehicle branding, maintaining consistency through regular audits and route optimization.
- BTL & Trade Marketing:
- Drive POS conversion by managing Additional Display Units (ADUs) and outlet branding across MT, GT, and HORECA channels.
- Execute product launches, sampling activations, and field marketing initiatives, acting as the primary lead for external brand collaborations.
- Events, CSR, & Admin:
- Coordinate corporate events, factory "Guest Moments," and CSR initiatives to enhance brand reputation.
- Manage End of Year (EOY) activities and corporate gift procurement.
- Oversee marketing resource inventory, office aesthetics, and field team training to ensure brand alignment and operational efficiency.
Requirements
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 2 - 4 years of