Marketing Coordinator
AI summary
Tropical Heat, a leading East African manufacturer of spices and snacks, is hiring a Marketing Coordinator in Kiambu, Kenya. The role involves executing ATL and BTL marketing initiatives, managing outdoor and vehicle branding, coordinating trade activations, product launches, events, and CSR efforts. The position is full-time and requires 2-4 years of marketing experience in FMCG.
- Full-time role at a leading East African FMCG manufacturer
- Based in Kiambu, Kenya with field travel required
- Deadline: 31 August 2026
- Requires 2-4 years of marketing or trade marketing experience
- Involves ATL, BTL, events, CSR, and brand visibility management
AI job guide
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AI salary guide
Source salary availableThe source lists KES per month. Confirm the final pay, benefits, contract terms and allowances directly with the employer before accepting an offer.
Can you qualify for this role?
- Required2+ years of relevant experienceThe job post includes a minimum experience signal.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, retail, factoryThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in Not specifiedThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Marketing Coordinator evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Tropical Heat and the role in Not specified.
- Add concrete examples related to sales, retail, factory, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from Great Kenyan Jobs; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
Source and safety check
- Great Kenyan Jobs
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
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Interview preparation
- What experience makes you a strong fit for this Marketing Coordinator role in sales, retail?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Not specified under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Tropical Heat before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
Marketing Coordinator
2026-08-22T23:23:32+00:00
Tropical Heat
https://cdn.greatkenyanjobs.com/jsjobsdata/data/employer/comp_2961/logo/Tropical%20Heat%20Group.png
https://www.tropicalheatgroup.com/
FULL_TIME
Kiambu
Kiambu
00100
Kenya
Manufacturing
Advertising & Marketing, Business Operations, Sales & Retail
KES
MONTH
2026-08-31T17:00:00+00:00
8
Background
Tropical Heat was established in 1973 as a small ethnic snack cottage industry. Today, we are one of the leading manufacturers of spices and snacks in the East African region and our brand Tropical Heat is a household name in Kenya. With our very strong and expert technical team, we manufacture a vast range of spices and snacks. The spices include pure sp...
Tropical Heat Group is one of East Africa's leading manufacturers of snacks, spices, seasonings, and culinary products. With a strong presence across local and international markets, we are committed to delivering high-quality products through operational excellence, innovation, and a resilient supply chain.
We are seeking a highly organized and experienced Marketing Coordinator to drive brand visibility and consumer engagement by executing ATL and BTL marketing initiatives. This role manages outdoor and vehicle branding, coordinates trade activations, product launches, and events, while overseeing CSR efforts, marketing procurement, and resources to ensure a cohesive and impactful brand presence.
Key
Responsibilities
- ATL & Brand Visibility:
- Manage ATL assets, supplier contracts, and budgets, ensuring high ROI and accurate financial reconciliation.
- Oversee outdoor advertising (pylons, signage) and vehicle branding, maintaining consistency through regular audits and route optimization.
- BTL & Trade Marketing:
- Drive POS conversion by managing Additional Display Units (ADUs) and outlet branding across MT, GT, and HORECA channels.
- Execute product launches, sampling activations, and field marketing initiatives, acting as the primary lead for external brand collaborations.
- Events, CSR, & Admin:
- Coordinate corporate events, factory "Guest Moments," and CSR initiatives to enhance brand reputation.
- Manage End of Year (EOY) activities and corporate gift procurement.
- Oversee marketing resource inventory, office aesthetics, and field team training to ensure brand alignment and operational efficiency.
Requirements
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 2 - 4 years of
Experience
- in marketing, trade marketing, or a related role.
- Strong understanding of FMCG market dynamics, including MT (Modern Trade), GT (General Trade), and HORECA channels.
- Proficiency in budget management and marketing procurement processes.
- Excellent project management, communication, and organizational skills.
- Ability to travel for field visits and work flexible hours.
- Strong computer literacy, particularly in MS Office and Google Workspace tools.
- Personal Attributes
- Integrity & Care:
- Operate with high integrity, transparency, and genuine care in all professional and vendor interactions.
- Enthusiasm & Ownership:
- Bring energy, high motivation, and complete ownership to executing marketing initiatives and field campaigns.
- Attention to Detail:
- Demonstrate meticulous attention to detail in brand auditing, contract management, layout reviews, and financial reconciliation.
- Collaboration & Relationship Management:
- Work effectively across cross-functional teams (Sales, Finance, External Partners) and build strong external relationships.
- Effective Communication:
- Ability to clearly present marketing strategies, articulate brand objectives, and maintain proactive professional correspondence.
- Manage ATL assets, supplier contracts, and budgets, ensuring high ROI and accurate financial reconciliation.
- Oversee outdoor advertising (pylons, signage) and vehicle branding, maintaining consistency through regular audits and route optimization.
- Drive POS conversion by managing Additional Display Units (ADUs) and outlet branding across MT, GT, and HORECA channels.
- Execute product launches, sampling activations, and field marketing initiatives, acting as the primary lead for external brand collaborations.
- Coordinate corporate events, factory "Guest Moments," and CSR initiatives to enhance brand reputation.
- Manage End of Year (EOY) activities and corporate gift procurement.
- Oversee marketing resource inventory, office aesthetics, and field team training to ensure brand alignment and operational efficiency.
- Project management
- Communication
- Organizational skills
- Budget management
- Marketing procurement processes
- MS Office
- Google Workspace tools
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 2 - 4 years of
- in marketing, trade marketing, or a related role.
- Strong understanding of FMCG market dynamics, including MT (Modern Trade), GT (General Trade), and HORECA channels.
- Proficiency in budget management and marketing procurement processes.
- Excellent project management, communication, and organizational skills.
- Ability to travel for field visits and work flexible hours.
- Strong computer literacy, particularly in MS Office and Google Workspace tools.
- bachelor degree
- 24
- JOB-6a8a2f74a0875