Business Development Manager – Group Life Sales
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Lead the strategic growth of CIC Insurance Group’s Group Life business across Kenya. The role focuses on corporate sales, new business acquisition, portfolio retention, intermediary partnerships, team leadership, and profitable revenue growth.
- Develop and execute the Group Life corporate sales strategy
- Lead acquisition of profitable corporate Group Life schemes
- Manage corporate clients, brokers, agents, and distribution partners
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Lead the strategic growth of CIC Insurance Group’s Group Life business across Kenya. The role focuses on corporate sales, new business acquisition, portfolio retention, intermediary partnerships, team leadership, and profitable revenue growth.
- Develop and execute the Group Life corporate sales strategy
- Lead acquisition of profitable corporate Group Life schemes
- Manage corporate clients, brokers, agents, and distribution partners
- Coach and develop the Corporate Sales team
- Ensure compliance with regulatory and underwriting requirements
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AI salary guide
Source salary availableThe source lists Confidential. Confirm the final pay, benefits, contract terms and allowances directly with the employer before accepting an offer.
Can you qualify for this role?
- UnclearRelated work experienceThe text mentions experience, but the exact level should be confirmed at source.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, security, financeThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in Rest of KenyaThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
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- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
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- Place your strongest Business Development Manager – Group Life Sales evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to CIC Insurance Group and the role in Rest of Kenya.
- Add concrete examples related to sales, security, finance, ideally with measurable outcomes or clear responsibilities.
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Interview preparation
- What experience makes you a strong fit for this Business Development Manager – Group Life Sales role in sales, security?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Rest of Kenya under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research CIC Insurance Group before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
Reporting to the Head of Group Life Sales, the role will provide strategic leadership and drive profitable growth of the Group Life business through effective execution of the corporate sales strategy, acquisition and retention of key corporate accounts, development of strong intermediary and strategic partnerships, and expansion into new market segments. The role is accountable for delivering sales and revenue targets, growing market share, strengthening the business pipeline, and working closely with Underwriting and other key functions to ensure sustainable and profitable portfolio growth.
Key Responsibilities
- Sales Strategy & Business Growth
- Develop and execute the Group Life corporate sales strategy in line with the Company’s overall business objectives.
- Deliver annual new business and profitability targets.
- Corporate Client & Intermediary Management
- Develop and maintain strategic relationships with key corporate clients, brokers, agents and other distribution partners.
- Strengthen the Company’s market presence and positioning within the Group Life segment.
- New Business Acquisition
- Lead prospecting and acquisition of profitable Group Life schemes.
- Coordinate preparation of competitive proposals, tenders and presentations for major prospects.
- Renewal & Portfolio Retention
- Drive retention of profitable corporate accounts through proactive renewal management and client engagement.
- Work with Underwriting and other stakeholders to develop appropriate retention strategies for key schemes.
- Commercial & Portfolio Management
- Monitor sales performance by product, intermediary, sector and distribution channel.
- Balance premium growth with portfolio quality and profitability.
- Sales Leadership & Performance Management
- Lead, coach and develop the Corporate Sales team to deliver agreed business objectives.
- Build a high-performance, accountable and customer-focused sales culture.
- Executive Reporting & Business Planning
- Develop sales forecasts and provide visibility of expected business performance.
- Present strategic recommendations to Management on growth opportunities, distribution strategy and market positioning.
- Governance & Compliance
- Ensure all sales activities comply with applicable regulatory requirements, Company policies and approved underwriting guidelines.
- Promote ethical selling and appropriate customer outcomes.
- Who We’re Looking For
- Essential Knowledge/Skills and Experience Required:
- Bachelor’s Degree in Business, Marketing, Insurance, Actuarial Science, Finance, Economics or a related field.
- Progress towards a professional certification (AIIK/ACII/FLMI/CIM is desirable).
- Minimum of 7 years’ relevant experience in insurance sales, business development, corporate relationship management or employee benefits, with at least 3 years in a leadership/management role.
- Demonstrable track record in delivering corporate sales targets and driving sustainable business growth.
- Strong knowledge of Group Life insurance products, corporate insurance solutions and distribution channels.
- About Us
- CIC Insurance Group is a leading insurance and financial services organisation with more than five decades of experience helping individuals, families, and organizations achieve financial security.
- We have grown into a dynamic Group offering life, general, micro insurance, asset management, and investment solutions, with operations in Kenya, Uganda, South Sudan, and Malawi, and are listed on the Nairobi Securities Exchange.
- Our tagline, “We Keep Our Word,” reflects our unwavering commitment to integrity, transparency, and delivering on our promises to our clients, partners, and communities.
- CIC Group is passionate about innovation, digital transformation, and inclusive insurance solutions that meet the evolving needs of cooperatives, SMEs, corporates, and individuals. By joining us, you will be part of a team that is shaping the future of financial protection across Africa.
Job Purpose
Reporting to the Head of Group Life Sales, the role will provide strategic leadership and drive profitable growth of the Group Life business through effective execution of the corporate sales strategy, acquisition and retention of key corporate accounts, development of strong intermediary and strategic partnerships, and expansion into new market segments. The role is accountable for delivering sales and revenue targets, growing market share, strengthening the business pipeline, and working closely with Underwriting and other key functions to ensure sustainable and profitable portfolio growth.
Key Responsibilities
- Sales Strategy & Business Growth
- Develop and execute the Group Life corporate sales strategy in line with the Company’s overall business objectives.
- Deliver annual new business and profitability targets.
- Corporate Client & Intermediary Management
- Develop and maintain strategic relationships with key corporate clients, brokers, agents and other distribution partners.
- Strengthen the Company’s market presence and positioning within the Group Life segment.
- New Business Acquisition
- Lead prospecting and acquisition of profitable Group Life schemes.
- Coordinate preparation of competitive proposals, tenders and presentations for major prospects.
- Renewal & Portfolio Retention
- Drive retention of profitable corporate accounts through proactive renewal management and client engagement.
- Work with Underwriting and other stakeholders to develop appropriate retention strategies for key schemes.
- Commercial & Portfolio Management
- Monitor sales performance by product, intermediary, sector and distribution channel.
- Balance premium growth with portfolio quality and profitability.
- Sales Leadership & Performance Management
- Lead, coach and develop the Corporate Sales team to deliver agreed business objectives.
- Build a high-performance, accountable and customer-focused sales culture.
- Executive Reporting & Business Planning
- Develop sales forecasts and provide visibility of expected business performance.
- Present strategic recommendations to Management on growth opportunities, distribution strategy and market positioning.
- Governance & Compliance
- Ensure all sales activities comply with applicable regulatory requirements, Company policies and approved underwriting guidelines.
- Promote ethical selling and appropriate customer outcomes.
- Who We’re Looking For
- Essential Knowledge/Skills and Experience Required:
- Bachelor’s Degree in Business, Marketing, Insurance, Actuarial Science, Finance, Economics or a related field.
- Progress towards a professional certification (AIIK/ACII/FLMI/CIM is desirable).
- Minimum of 7 years’ relevant experience in insurance sales, business development, corporate relationship management or employee benefits, with at least 3 years in a leadership/management role.
- Demonstrable track record in delivering corporate sales targets and driving sustainable business growth.
- Strong knowledge of Group Life insurance products, corporate insurance solutions and distribution channels.
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