Job in Kenya
Category Development Lead – Diaper (NPD Sales)
CountyNairobi CountyCityNot specifiedContractType not specifiedPosted2026-08-11Close dateNot specifiedExperience3 yearsSourceMimus Jobs KenyaSalaryFixed salary plus variable pay up to KES 50,000 per month based on performance
Category Development LeadDiaper SalesFMCG SalesNPD SalesNairobiKenyaDistribution ManagementTerritory SalesBaby CareBusiness Developmentsalesretail
AI summary
We are hiring an experienced Category Development Lead – Diaper to drive sales growth, distribution, and category development across assigned territories in Kenya. The role requires recent hands-on diaper sales experience, a strong trade-partner network, and willingness to travel extensively. Compensation includes a fixed salary plus variable pay up to KES 50,000 per month based on performance.
- FMCG sales role focused on diaper/baby-care category growth and market penetration.
- Requires recent diaper sales experience within the last two years.
- Must have established distributor, wholesale, and retail networks in the territory.
- Fixed salary plus variable pay up to KES 50,000 per month based on performance.
- Extensive travel required within the assigned territory.
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Source salary availableThe source lists Fixed salary plus variable pay up to KES 50,000 per month based on performance. Confirm the final pay, benefits, contract terms and allowances directly with the employer before accepting an offer.
Can you qualify for this role?
- Required3+ years of relevant experienceThe job post includes a minimum experience signal.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, retail, Category DevelopmentThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in Not specifiedThe vacancy is associated with this location.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Category Development Lead – Diaper (NPD Sales) evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Mimus Jobs Kenya and the role in Not specified.
- Add concrete examples related to sales, retail, Category Development, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from Mimus Jobs Kenya; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
Source and safety check
- Mimus Jobs Kenya
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this Category Development Lead – Diaper (NPD Sales) role in sales, retail?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Not specified under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Mimus Jobs Kenya before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
- We are seeking experienced Category Development Leads – Diaper to drive sales growth, market penetration, distribution, and category development within assigned territories.
- The ideal candidate must have hands-on
Experience
- selling diapers within the last two (2) years and possess a strong network of distributors, wholesalers, retailers, and other key trade partners within the assigned market.
- Candidates must currently reside in the assigned location or willing to relocate.
- Key
- in FMCG sales.
- MANDATORY: Recent
- selling diapers within the last two (2) years.
- Strong
- managing distributor, wholesale, and retail channels.
- Proven track record of achieving and exceeding sales targets.
- Strong understanding of the diaper/baby-care category, including products, customers, competitors, pricing, and market dynamics.
- Established network of distributors, wholesalers, retailers, supermarkets, pharmacies, baby shops, and other relevant trade outlets within the assigned territory.
- Must currently reside in the target location and have demonstrable market knowledge and an established network within that region.
- Strong communication, negotiation, selling, and relationship-management skills.
- Commercially driven with strong business development and market-expansion capabilities.
- Willingness to travel extensively within the assigned territory.
- Compensation
- Fixed Salary
- Variable Pay: Up to KES 50,000 per month based on performance
- Variable Pay Structure:
- Above 50% target achievement – 20% of Variable Pay
- 51%–70% target achievement – 50% of Variable Pay
- 100% target achievement – 100% of Variable Pay
- go to method of application
- Qualifications
- BA/BSc/HND , Diploma
- Required
- 3 years
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Responsibilities
- Drive sales and revenue growth for the assigned diaper/baby-care product portfolio.
- Develop and execute territory sales plans to achieve and exceed monthly and annual targets.
- Manage and grow relationships with distributors, wholesalers, supermarkets, pharmacies, baby shops, and other retail outlets.
- Identify new business opportunities and expand product distribution and market penetration.
- Drive product availability, visibility, merchandising, and in-store execution across the territory.
- Develop strong relationships with key trade partners and negotiate commercial terms where required.
- Monitor competitor activities, pricing, promotions, product launches, and market trends.
- Provide market intelligence and customer feedback to support New Product Development (NPD) and category growth initiatives.
- Support the launch and commercialization of new diaper/baby-care products within the assigned territory.
- Monitor distributor and retailer performance and ensure effective stock availability.
- Conduct regular market visits and territory mapping to identify growth opportunities.
- Maintain an accurate sales pipeline, forecasts, and territory performance reports.
- Track achievement against sales targets and implement corrective actions where required.
- Build and maintain a strong network across the assigned market.
- Travel extensively within the assigned territory to manage customers and identify new opportunities.
- Mandatory
Requirements
- Diploma or Degree in Sales, Marketing, Business Administration, or a related field.
- Minimum 3 years’
Source and provenanceSource: Mimus Jobs Kenya. Last checked: 2026-08-14.Kazi Connect is a job discovery service, not the employer. Always confirm the vacancy at the original source.Summaries may be AI-assisted. Report inaccurate content.
Never pay to apply. Always confirm the original source and watch for payment requests, sensitive document requests, or unrealistic promises.