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Business Manager – Kenya Branch (GCF)

Confidential Nairobi Full Time Posted 2026-08-29
CountyNairobiCityNairobiContractFull TimePosted2026-08-29Close dateNot specifiedExperience7 yearsSourceBrighterMonday KenyaSalaryCompetitive salary
business managerFMCGbranch setupsales strategymarketingproduct launchNairobifull timesenior managementEast Africasalesretail
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AI summary

Lead the setup and operations of a new Kenya branch for an FMCG company, driving sales strategy, marketing execution, and product launches across East Africa. The role requires 7–10 years of FMCG experience and offers competitive pay with career growth in a regional FMCG leader.

  • Lead end-to-end setup of the new Kenya branch and operations
  • Own branch P&L, budgets, and financial forecasting
  • Build and manage a high-performing sales team
  • Drive go-to-market and product launch strategies
  • 7–10 years FMCG experience required, Kenya experience preferred
  • Competitive salary and professional development

AI job guide

Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.

AI salary guide

Source salary available

The source lists Competitive salary. Confirm the final pay, benefits, contract terms and allowances directly with the employer before accepting an offer.

Can you qualify for this role?

  • Required7+ years of relevant experienceThe job post includes a minimum experience signal.
  • RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
  • PreferredPractical evidence in sales, retail, internshipThe tags and summary point to skills connected with this role.
  • RequiredAvailability to work in NairobiThe vacancy is associated with this location.
  • UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.

Documents to prepare

  • Likely requiredUpdated CV
  • Role specificCover letter or short employer message
  • OptionalProfessional references
  • Role specificAcademic or professional certificates
  • VerifyID or passport only after verifying the employer

Application tips for this job

  • Place your strongest Business Manager – Kenya Branch (GCF) evidence in the first half of your CV.
  • In your cover letter or employer message, connect your experience to Confidential and the role in Nairobi.
  • Add concrete examples related to sales, retail, internship, ideally with measurable outcomes or clear responsibilities.
  • Follow the instructions from BrighterMonday Kenya; avoid sending documents to unofficial contacts or copied links.
  • Confirm the deadline, interview location and employer contact before sharing personal documents.

Source and safety check

  • BrighterMonday Kenya
  • Original source link available
  • Application method is clear
  • Deadline not specified
  • No major risk signal was detected in the captured text.

Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.

Interview preparation

  • What experience makes you a strong fit for this Business Manager – Kenya Branch (GCF) role in sales, retail?
  • How have you handled responsibilities similar to those in this job post?
  • Are you available to work in Nairobi under the listed contract or schedule?
  • Prepare examples with clear responsibilities, tools used and measurable outcomes.
  • Review the source and research Confidential before the interview.

Ask what the first priorities will be in the role and how success will be measured.

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Original source description

We are seeking a dynamic and results-driven Business Manager to lead the setup and operations of our new Kenya branch. This role is critical to establishing market presence, driving revenue growth, and ensuring successful product launches in the East African region. The ideal candidate will have strong expertise in sales strategy, marketing execution, and go-to-market planning for FMCG products.

Key

Responsibilities

  • 1. Branch Setup & Operations
  • Lead the end-to-end setup of the Kenya branch, including office infrastructure, staffing, and operational systems.
  • Establish and maintain compliance with local regulatory, tax, and employment requirements.
  • Develop and manage the branch P&L, budgets, and financial forecasting.
  • 2. Sales Strategy & Revenue Growth
  • Design and implement a comprehensive sales strategy to achieve monthly, quarterly, and annual targets.
  • Build and manage a high-performing sales team, including recruitment, training, and performance management.
  • Expand distribution networks across mass markets, modern trade (MT), and e-commerce channels.
  • Monitor sales performance, analyze KPIs and take corrective actions.
  • 3. Marketing & Brand Development
  • Develop and execute integrated marketing plans to increase brand visibility and market share. This will be based on agreed targets annually.
  • Collaborate with regional marketing teams to adapt campaigns for the Kenyan market.
  • Manage trade marketing activities, in-store promotions, and POS material deployment.
  • Conduct market research and competitive analysis to identify consumer insights and opportunities.
  • 4. Product Launches & Go-to-Market Execution
  • Lead go-to-market strategies for product lines, ensuring alignment between product positioning, target audience, and sales objectives.
  • Coordinate cross-functional teams (sales, marketing, supply chain, finance) to ensure successful market rollouts.
  • Provide market feedback on product performance, packaging, and innovation opportunities.
  • 5. Stakeholder & Partner Management
  • Build and maintain strong relationships with distributors, retailers, and key accounts.
  • Represent the company at industry events, trade shows, and networking forums.
  • Liaise with internal departments (HR, Finance, Supply Chain) to ensure seamless operations.
  • Qualifications &

Experience

  • Minimum 7–10 years in FMCG, with at least 3 years in a business management or branch leadership role.
  • Proven track record in sales growth, market expansion, and product launches in East Africa (Kenya
  • strongly preferred).
  • Strong understanding of FMCG distribution models, trade marketing, and retail dynamics.
  • Demonstrated ability to build and lead cross-functional teams.
  • Key Competencies
  • Strategic thinking with commercial acumen.
  • Exceptional leadership, coaching, and people management skills.
  • Strong analytical and problem-solving abilities.
  • Excellent communication, negotiation, and stakeholder management skills.
  • Results-oriented with a focus on achieving targets.
  • Proficiency in MS Office and CRM/sales analytics tools.
  • What We Offer
  • Competitive salary.
  • Opportunity to lead a new market entry and shape business strategy.
  • Professional development and career growth within a regional FMCG leader.
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  • Important safety tips
  • Do not make any payment without confirming with the BrighterMonday Customer Support Team.
  • If you think this advert is not genuine, please report it via the Report Job link below.
  • Report Job

Education

Bachelor's degree in Business Administration, Marketing, or related field; MBA is a plus.

Source and provenanceSource: BrighterMonday Kenya. Last checked: 2026-09-01.Kazi Connect is a job discovery service, not the employer. Always confirm the vacancy at the original source.Summaries may be AI-assisted. Report inaccurate content.
Never pay to apply. Always confirm the original source and watch for payment requests, sensitive document requests, or unrealistic promises.