Social Media Manager

AI summary

First-Rate Integrated HR Services is hiring a Social Media Manager for a fashion client in Nairobi. The role involves content creation, community management, performance marketing, SEO, and email campaigns. Requires 2 years experience, entry level, hybrid work.

• Hybrid work model in Nairobi
• 2 years experience required, entry level
• Manage Instagram, Facebook, TikTok, Pinterest
• Performance marketing and SEO responsibilities

Description

Find a Job + + + + Search Social Media Manager First-Rate Integrated HR Marketing & Communications 2 weeks ago Easy apply New Nairobi Full Time Recruitment Confidential Share link Share on WhatsApp Share on LinkedIn Share on Facebook Share on Twitter Share via SMS Job summary Plan, create, and publish daily content across Instagram, Facebook, TikTok, and Pinterest Experience Level: Entry level Experience Length: 2 years Language Requirement: English Working Hours: Full Time - 8 to 5 Applicant Location: Kenya Job descriptions & requirements First-Rate Integrated HR Services is hiring on behalf of our client At First-Rate Integrated HR Services, we believe great teams don’t happen by accident. We partner with Kenyan founders to build the people structures that let their businesses grow — by investing in the right people. We’re currently recruiting on behalf of our client in the fashion industry. We’re looking for a Social Media Manager who shows up with warmth, executes with confidence, and takes pride in every task. If you’re creative, strategic, and genuinely brand- obsessed — this one’s for you. Job Tittle: Social Media Manager Location : Nairobi, Kenya (Hybrid) Industry : Fashion / Retail Reports To : Founder / CEO About Our Client Our client is one of Kenya’s most recognised ready-to-wear fashion labels — built on the belief that women should dress for themselves, not to be admired. The Role We are looking for a creative, strategic, and highly organised Social Media Manager to own the brand’s digital presence end-to-end — content, community, campaigns, and performance. You will work closely with the founder and design team to translate an established brand identity into daily content that builds community, drives traffic, and converts followers into customers. Key Responsibilities Content & Community Plan, create, and publish daily content across Instagram, Facebook, TikTok, and Pinterest Grow engaged, loyal audiences across all platforms — not just follower counts Lead TikTok growth through trend participation and original content creation Performance Marketing Manage and optimise Meta and Google ad campaigns Track and improve click-through rate, cost-per-acquisition, and conversion performance SEO & Content Marketing Write and optimize captions and blog content for organic search visibility Grow blog traffic, keyword rankings, and search engine visibility over time Email & CRM Run email marketing campaigns that grow the subscriber base Improve open and click-through rates through segmentation and A/B testing Reporting Track performance across all channels and translate data into clear recommendations Key Performance Indicators Publishing Consistency Daily feed posts and stories published across Instagram and Facebook Engagement Growth Quarter-on-quarter increase in likes, comments, shares, and views Community Growth & Management Monthly follower growth across Instagram, Facebook, TikTok, and Pinterest, Prompt Response to client queries TikTok Performance Views per post, engagement rate, and average watch time Website Referral Traffic Traffic driven from Pinterest and organic social to the website Ad Efficiency Cost-per-acquisition, click-through rate, and conversion rate on paid campaigns SEO Performance Organic search traffic and keyword ranking growth for blog content Brand Sentiment Positive sentiment share from social listening and community engagement Email Marketing Performance Open rate, click-through rate, and subscriber list growth Who You Are 2–4 years’ experience managing social media for a consumer brand — fashion, beauty, or lifestyle experience is a strong advantage Able to shoot, edit, and post content independently Comfortable managing paid social and Google Ads budgets and reading performance dashboards Strong writer with a working knowledge of SEO for captions and blog content Fluent in TikTok culture — you make a brand feel native to the platform Organized, deadline-driven, and confident owning a content calendar independently A genuine connection to the brand’s women-first, community-built values Why Join Our Client Real impact from day one — your work directly shapes how the brand is discovered and experienced A fast-paced, founder-led Kenyan fashion brand with an established, loyal following Room to grow your digital marketing skillset across content, performance, and SEO A collaborative environment where initiative is welcomed and recognised Room to grow — as the brand scales, so does your role Log In and Apply Important safety tips Do not make any payment without confirming with the BrighterMonday Customer Support Team. If you think this advert is not genuine, please report it via the Report Job link below. Report Job Log in to apply now Continue with Google Continue with Linkedin Or continue with Forgot Password? Keep me logged in Log in Don't have an account? Sign Up to Apply Share link Share on WhatsApp Share on LinkedIn Share on Facebook Share on Twitter Share via SMS Activa