Marketing Manager - Pharma
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The Marketing Manager provides strategic leadership for the country brand portfolio, driving HCP-focused marketing strategies for revenue growth and market share expansion. The role involves brand planning, KPI governance, market intelligence, and cross-functional collaboration. Requires 10-15 years experience in brand management, BSc/B Pharma, MBA (Marketing), and fluency in English.
- Requires 10-15 years experience in Brand Management
- Minimum qualification: Masters degree (MBA) and BSc/B Pharma
- Advanced Excel skills preferred
- Full-time position in Nairobi, Kenya
Description
Find a Job + + + + Search Marketing Manager - Pharma BrighterMonday Consulting 1 month ago Easy apply Nairobi Full Time Confidential Share link Share on WhatsApp Share on LinkedIn Share on Facebook Share on Twitter Share via SMS Job summary The Marketing Manager (GPM) provides strategic leadership and end-to-end ownership of the country brand portfolio, driving the development and execution of HCP-focused marketing strategies that deliver sustained revenue growth, market share expansion, and long-term profitability. Min Qualification: Masters Language Requirement: English Working Hours: Full Time - 8 to 5 Applicant Location: Kenya Job descriptions & requirements Function: Marketing Location: Kenya Job Summary The Marketing Manager (GPM) provides strategic leadership and end-to-end ownership of the country brand portfolio, driving the development and execution of HCP-focused marketing strategies that deliver sustained revenue growth, market share expansion, and long-term profitability. The GPM partners with cross-functional stakeholders, translates market intelligence into actionable strategies, and shapes KOL engagement and development to strengthen brand positioning and competitive advantage. The role is accountable for rigorous KPI governance , excellence in execution, and continuous optimization of marketing initiatives. The GPM is expected to lead and inspire team, manage multiple high-impact initiatives, and act as a strategic advisor to the business unit, ensuring alignment with overall organizational goals and driving consistent performance outcomes. Areas of Responsibility • Market intelligence and Insights through primary research and customer connect. • Developing business plans/ market strategies for the products within the assigned portfolio. • Making Brand plan, Brand strategy & competitor analysis of the brands and therapy. • Ensuring Planning & timely delivery of promotional inputs. • Execution excellence on KPIs. • Conducting meetings, Product launches, organizing CMEs, Conferences. • Product forecasting, new product pipeline strategy, new product pre-launch and launch strategy and post launch, new initiatives for product growth strategy. • Ensuring marketing strategy implementation through sales force connect • Market intelligence through primary research and customer connect. • Drive digital, data-driven, and patient-centric innovations and to identify unmet needs and growth opportunities. • Providing training, product knowledge, and direction to the field sales team to ensure that they are well equipped with scientific and communication skills both. Job Scope Internal Interactions (within the organization) - Across Functions and Hierarchy External Interactions (outside the organization) - Customers, Vendors, Agencies, Societies/Associations, and other stakeholders important for marketing in the country Job Requirements Educational Qualification - BSc/B Pharma, MBA (Marketing) Specific Certification - Advanced Excel Skills – Preferred Skills - Marketing and Selling Skills, Strategic thinking and problem solving, good communication skills Language - Fluency in Reading and writing: English Experience - 10-15 Yrs of Experience in Brand Management Log In and Apply Important safety tips Do not make any payment without confirming with the BrighterMonday Customer Support Team. If you think this advert is not genuine, please report it via the Report Job link below. Report Job Log in to apply now Continue with Google Continue with Linkedin Or continue with Forgot Password? Keep me logged in Log in Don't have an account? Sign Up to Apply Share link Share on WhatsApp Share on LinkedIn Share on Facebook Share on Twitter Share via SMS Activate Notifications Stay productive - get the latest updates on Jobs & News Activate Deactivate Notifications Stop receiving the latest updates on Jobs & News Deactivate This action will pause all job alerts. Are you sure? Cancel Proceed Similar jobs Lorem ipsum dolor sit amet consectetur adipiscing elit Lorem ipsum Lorem ipsum dolor (Location) Lorem ipsum Confidential 3 years ago Lorem ipsum dolor sit amet consectetur adipiscing elit Lorem ipsum Lorem ipsum dolor (Location) Lorem ipsum Confidential 3 years ago View More Stay Updated Join our newsletter and get the latest job listings and career insights delivered straight to your inbox. v2.homepage.newsletter_signup.choose_type Jobseeker Employer Email address * We care about the protection of your data. Read our Notify Me We care about the protection of your data. Read our privacy policy .