Willow Health Media Social Media Manager

AI summary

Willow Health Media is hiring a Social Media Manager to manage digital presence across platforms, create and publish content, engage audiences, and analyze performance. Requires 3+ years experience and a Bachelor's degree in a related field.

• Manages all digital platforms including Facebook, Instagram, X, LinkedIn, TikTok, YouTube, WhatsApp
• Develops and executes social media strategy and content calendar
• Minimum 3 years experience managing social media for media organizations, NGOs, or agencies
• Apply by 6th August 2026

Description

Willow Health Media Social Media Manager Jobs in Kenya Willow Health Media Social Media Manager Jobs in Kenya Willow Health Media Social Media Manager Jobs in Kenya; The Social Media Manager will manage Willow Health Media’s presence across all digital platforms by planning, creating, publishing, monitoring, and optimising content that expands audience reach, strengthens engagement, and reinforces editorial standards and brand. The role works closely with editorial, production, partnerships, and communications teams to deliver compelling social‑first storytelling, drive audience growth, analyse platform performance, and support organisational campaigns and initiatives. Key Responsibilities Social Media Strategy Execute social media strategy across Facebook, Instagram, X, LinkedIn, TikTok, YouTube, WhatsApp, and emerging platforms. Develop platform‑specific content plans aligned with editorial priorities and organisational objectives. Identify opportunities to increase reach, engagement, and community growth. Monitor platform updates, algorithm changes, and digital trends. Support digital campaigns to strengthen visibility and impact. Content Planning and Publishing Develop and manage the social media content calendar. Publish timely, accurate, and engaging content across platforms. Write and optimise captions, headlines, hashtags, thumbnails, and metadata. Adapt editorial stories into social‑first formats (reels, shorts, carousels, graphics, etc.). Coordinate live coverage of events, interviews, webinars, and breaking news. Collaborate with journalists, producers, designers, and videographers for timely delivery. Ensure all content adheres to editorial, branding, and quality standards. Audience Engagement and Community Management Manage interactions by responding to comments, messages, and enquiries. Foster meaningful conversations to strengthen online community. Identify opportunities to increase participation and loyalty. Escalate sensitive or reputational issues to internal teams. Monitor feedback and recommend improvements for user experience. Analytics, Monitoring and Reporting Monitor performance using analytics tools. Produce regular reports on growth, engagement, and campaign effectiveness. Analyse audience behaviour and performance trends to recommend improvements. Track KPIs and prepare actionable recommendations. Monitor website traffic generated from social media channels. Brand Management and Compliance Ensure all content reflects Willow Health Media’s editorial standards and brand voice. Maintain consistency across platforms. Support campaigns and partnerships through effective social media execution. Uphold accuracy, fairness, and ethical journalism in digital communications. Qualifications Bachelor’s degree in Communications, Journalism, Marketing, Digital Media, or related field. Minimum 3 years’ experience managing social media for media organisations, NGOs, or agencies. Proven experience growing and managing multiple platforms. Strong understanding of algorithms, analytics, and audience development. Excellent writing, editing, and copywriting skills. Experience with scheduling, monitoring, and analytics tools. Basic graphic design and short‑form video editing skills an advantage. Strong editorial judgement and storytelling ability. Creativity and eye for visual content. Strong analytical, problem‑solving, and organisational skills. Ability to work in a fast‑paced newsroom and meet deadlines. Passion for journalism, public health, and evidence‑based communication. Working knowledge of Canva and Adobe Creative Suite. How to apply For more information and job application details, see; Willow Health Media Social Media Manager Jobs in Kenya Find daily Jobs in Kenya in Kenya. Jobs in Kenya - Kenya Jobs in Kenya. Search our career portal & find the latest Kenyan job positions, career opportunities & Jobs in Kenya in Kenya. Jobs in Kenya in Kenya - banking Jobs in Kenya, IT Jobs in Kenya, accounting Jobs in Kenya, NGO Jobs in Kenya, business administration, ICT, UN Jobs in Kenya, procurement Jobs in Kenya, education Jobs in Kenya, hospital Jobs in Kenya, human resources Jobs in Kenya, engineering, teaching Jobs in Kenya, and other careers in Kenya. Find your dream job from 1000s of vacancies in Kenya posted and updated daily - click here! Click here to post comments Join in and write your own page! It's easy to do. How? Simply click here to return to 2 Best Africa Jobs . Home Current Scholarships NGO Grants Contact Us Kenya Jobs Jobs in Africa About Us Link to Us! What is New? Volunteer in Africa Volunteer in Kenya Medical Electives Submit Article Internships Scholarships Grants Undergraduate Scholarships Call for Proposals Study Abroad KCSE Past Papers Research Grants Entrepreneur Grants Journalist Grants Art Grants Daily Cash Giveaways Free Scholarship Newsletter --- E-mail Address First Name Then Don't worry — your e-mail address is totally secure. I promise to use it only to send you Advance